March 28, 2026
The Indian FMCG brands seeing the strongest international demand in 2026 cut across spices, tea, snacks, instant foods and herbal beauty. Here's what's moving on shelves abroad.
Spices: MDH, Everest and Catch continue to dominate. Garam masala, biryani masala and chaat masala are the standout SKUs in mainstream supermarkets.
Tea: Tata Tea Gold and Tata Tea Premium lead the loose-leaf segment. Wagh Bakri and Red Label dominate Indian diaspora households.
Snacks: Haldiram's and Bikaji are the export powerhouses. Aloo bhujia, all-in-one mixture and moong dal remain best sellers worldwide.
Beauty: Mamaearth, Himalaya and VLCC are growing fast — especially in the GCC, UK and Southeast Asia.